eMusic Hits 250,000 Subscribers Up 25% in 4 Months. Ochard Pacts With Muzak

eMusic has surpassed 250,000 subscribers only four months since hitting the 200,000 mark. This new milestones comes only a month after the sale of it's 100 millionth download since launching three years ago and a very successful expansion across the European Union.  Asia is reportedly up next for the company.

eMusic is second only to iTunes among download services and claims to be the "most successful music site servicing the 25-and-older demographic". eMusic has accomplished all of this selling only independent label product as DRM free mp3's playable on any device including the ubiquitous iPod.

Sister firm The Orchard also just finalized a deal with Muzak to have product from it's family of distributed labels heard by the background music service's 100 million daily listeners. Both eMusic and The Orchard are controlled by investment firm Dimensional.